Cooler notes
Reviews, arrivals, shop talk, and the occasional after-hours confession.
- 01
Three cases that moved without anyone noticing
The cooler tells a different story than the front display. Here's what actually left the building this week.
- 02
Pallet math and the case that shouldn't exist
Inventory says we have eighteen. The cooler says we have nine. The distributor's invoice says we signed for twenty-four.
- 03
The Porter nobody asked about, restocked anyway
Ember Ridge Porter moved six cases last month without a single question at the counter. Sometimes the quiet ones do fine.
- 04
Four things that didn't move this week
Priya checks the cooler data and finds the stragglers—good beer that somehow stayed put while everything else walked.
- 05
Truck was late — notes from the dock
Len waited. The sour arrived. The blog post arrived later.
- 06
Wrote this after closing, sorry
Bo remembered the post. The marketing plan did not survive the remembering.
- 07
What walked out the door Tuesday
Priya restocked twice. The pils did not need a speech.
- 08
A soft apology to the 45 IBU crowd
Dez meant the bitterness scale. The apology is for the paragraph after.
- 09
This week’s call to action (please use it)
Kara rolled out Hold a case. The case is metaphorical. The urgency is real.
- 10
Sunset Pils is a team favorite (I checked)
Mitch tasted it thrice and declared it civic infrastructure.