Three cases that moved without anyone noticing

Mitch put the Amber Wave six-packs at eye level on Tuesday. They're still there.

Meanwhile, back in the walk-in, we're down to four bottles of Clearwater Kölsch. We had three cases Monday morning. I didn't see anyone ask about it. No tasting notes on the chalkboard. It just… left.

The stuff that moves quietly

Tallgrass Helles went the same way. Sixteen four-packs Monday, gone by Thursday afternoon. Not featured anywhere. Not discounted. Just steady, unremarkable turnover from people who know what they want.

Same with the Northbound Pilsner cans. We restocked those Friday and I'm already pulling from the second case. Nobody's taking photos of Pilsner. Nobody's asking if it's hazy or fruity or brewed with anything unusual.

They're just buying it.

What this means for restocking

I'm not saying the front display is useless. But when I'm counting inventory and deciding what to reorder early, I'm looking at the back cooler first. The beers that disappear without fanfare are the ones keeping the lights on.

Clearwater's back on the order sheet. So is Tallgrass. Northbound too, obviously.

The Amber Wave display can stay up front as long as Mitch wants. Just not taking up cooler space until it starts moving.